Timothy Eaton

Timothy Eaton




Class of 1983

Founder, Eaton's Department Store

Timothy Eaton, the Irish immigrant who revolutionized merchandising and developed Canada’s successful retailing enterprise lived by the credo, “a square deal for those we sell to, for those we buy from and for those who work for us.” 

His cash only, no bargaining approach supported by the now famous “Good Satisfactory or Money Refunded” policy quickly earned customer goodwill. The first Eaton catalogue in 1884 was the forerunner of a Canadian institution that continued for more than 90 years. Throughout his life, Timothy Eaton helped many people through hard times, always quietly as he avoided any personal limelight.

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